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Ebook Diploma in Business Management - Economic principles and their application to business: Part 1
Ebook Diploma in Business Management - Economic principles and their application to business: Part 1 presents the following content: Unit 1 the economic problem and production; unit 2 consumption and demand; unit 3 demand and revenue; unit 4 costs of production; unit 5 costs, profit and supply; unit 6 markets and prices; unit 7 market structures: perfect competition versus monopoly; unit 8 market structures and competition: monopolistic...
164 p utm 15/06/2023 41 0
Từ khóa: Diploma in Business Management, Ebook Diploma in Business Management, Economic principles, Costs of production, Market structures, Market structures and competition
Ebook Modern principles of economics (Second edition): Part 1
Part 1 of ebook "Modern principles of economics" provide readers with content about: supply and demand; the power of trade and comparative advantage; the price system; price ceilings and floors; firms and factor markets; costs and profit maximization under competition; government; public goods and the tragedy of the commons; political economy and public choice;...
454 p utm 23/04/2023 28 0
Từ khóa: Modern principles of economics, Trade advantage, Comparative advantage, The price system, Price discrimination, Labor markets, Competing for monopoly
Ebook Principles of Marketing (14th Edition) - Phillip Kortler
Specialized Features to Enhance Your Learning..New coverage in every chapter of the fourteenth edition shows how companies and consumers are dealing with marketing and the uncertain economy in the aftermath of the recent Great Recession. Throughout the fourteenth edition, you will find revised coverage of the rapidly changing nature of customer relationships and new material on such topics as customer-managed relationships, crowdsourcing,...
740 p utm 11/07/2022 315 0
Từ khóa: Principles of Marketing, Philip Kotler, Managerial approach, Global marketplace, E-commerce, Nguyên tắc marketing
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