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Continued part 1, part 2 of ebook "Reputation management: The key to successful public relations and corporate communication" provides readers with contents including: investor relations; global corporate communication; integrated communication; issues management; crisis communication; corporate responsibility; challenges and opportunities in public relations and corporate communication;...
227 p utm 23/10/2023 44 0
Từ khóa: Reputation management, Public relations, Corporate communication, Investor relations, Global corporate communication, Integrated communication, Crisis communication, Corporate responsibility
Part 1 of ebook "Reputation management: The key to successful public relations and corporate communication" provides readers with contents including: reputation management; ethics and communication; media relations; new media; employee communication; government relations; community relations;...
231 p utm 23/10/2023 52 0
Từ khóa: Reputation management, Public relations, Corporate communication, Reputation management, Media relations, Employee communication, Government relations, Community relations
Ebook Managing corporate reputation and risk: Developing a strategic approach to corporate integrity using knowledge management – Part 2 presents the following content: Chapter five: moving beyond stage two; chapter six: establishing and managing an ethical framework; chapter seven: understanding the value of knowledge and risk management; chapter eight: integrating ethics, risk, standards, and knowledge management into an ethical framework;...
173 p utm 15/06/2023 37 0
Từ khóa: Managing corporate reputation, Corporate image, Corporations ethical, Risk management, Knowledge management, Business ethics
Ebook Managing corporate reputation and risk: Developing a strategic approach to corporate integrity using knowledge management – Part 1 presents the following content: Chapter one: new ethical concerns for the modern corporation; chapter two: making the business case for an integrated program of ethics and knowledge management; chapter three: key areas of risk: where knowing what is happening really matters; chapter four: how have...
95 p utm 15/06/2023 34 0
Từ khóa: Managing corporate reputation, Corporate image, Corporations moral, Corporations ethical, Risk management, Knowledge management, Business ethics
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